Let's discuss how B2BDemandGen can empower your company to thrive in today's highly competitive B2B arena. Your success story starts here—let's make it happen!

Experience
B2B Marketing  Excellence

In today's dynamic B2B landscape, fierce competition, shrinking market shares, and relentless attempts by competitors to overtake your customers are the norm. But fear not, because staying ahead of the game is not just possible—it's achievable with the right strategy.
Picture this: a fortified arsenal of innovative strategies and proven techniques tailored specifically to your industry. With our expertise, you'll not only withstand the pressure from competition but emerge stronger and more resilient than ever before.
So, why wait? Let's discuss how B2BDemandGen can empower your company to thrive in today's highly competitive B2B arena. Your success story starts here—let's make it happen!


Who is B2BDemandGen.eu

Competencies

Strategy

Corporate and product positioning
Identity / branding
Digital / social media
Public relations 
Development and implementation of go-to-market strategies
CRM auditing/consulting/conception
Definition of B2B dialog concepts
Creation of marketing plans
Sales support
Market Intelligence 

Customer Marketing

Customer loyalty programs
Cross-sell/up-sell initiatives
Customer value segmentation
Customer events
User groups
Communication tools
User stories / references
Profiling 

Lead Generation

Target group definition/approach
Development of contact strategies
Product launch campaigns
Demand generation programs 
New customer acquisition activities
Roadshows/events/fairs
Telesales
Marketing tools for sales

Marketing Operations

Database Management
Auditing/optimization services
Lead management
Attribution model design
List brooking / Data enrichment

Performance Management
Pipeline tracking
KPI/success measurement
Campaign analysis
(ROI measurement) 

Digital

B2B portal development
Key word advertisement (SEM)      
Search engine optimization (SEO) Paid search
Social media/paid social
Development of digital marketing plans and campaigns
Online banner/call back applications
Community implementation/ support 

Demand Center

Call center support
Lead generation (inbound/outbound)
Tele-sales
Info line, help desk qualifications
E-mail processing
SMS/MMS services and campaigns
Response handling 

Why us?

Expertise

Drawing from over 35 years of experience in B2B marketing, we offer a unique perspective that bridges the agency and corporate worlds. With a proven track record of driving successful awareness and demand generation programs, we bring a wealth of knowledge and insights to the table. Let's collaborate to elevate your marketing initiatives to new heights of success.

Experience

As the marketing landscape evolves, digital innovations have revolutionized demand generation. Yet, amidst this transformation, the essence of a successful marketing plan remains unchanged: the need for the right mix. At our core, we possess the expertise to craft precisely that—a perfectly balanced blend of strategies tailored to propel your business forward in the digital age.

Execution

In the world of agencies and field marketing, success isn't just about ideas—it's about action. It's ingrained in our DNA to roll up our sleeves and execute. Because when the day is done, it's those tangible efforts that truly drive results and define our success.

Our Approach
How We Will Tackle Your Project
  1. We firmly believe that successful marketing projects stem from a thorough understanding of your company's current situation, market dynamics, and shared objectives.
  2. Each of our projects is based on clear goals and well defined timeline, collaboratively shaped alongside key stakeholders
  3. Our approach is guided by the SMART framework, ensuring that objectives are Specific, Measurable, Achievable, Relevant, and Time-bound, all aligned with the stages of the B2B marketing funnel

B2B
Marketing Excellence

powered by B2BDemandGen

Core competencies
• Strategic marketing
• IT marketing and sales support
• Demand generation
• Customer relationship management
• Dialog marketing
• Public relations
• Team leadership

With over 35 years of experience in the IT industry across senior roles in DACH and EMEA markets, including positions at Hyperion, update.com, Crystal Decisions, Business Objects, Microsoft, and Qlik. We bring profound expertise in customer marketing agencies, having worked with Futurecom, Epsilon Data, gkk Dialog Group, and McCann-Erickson.

Our diverse background and extensive experience provide a comprehensive understanding of the intricacies of marketing in both corporate and agency environments.


Owner: Alexander Klaus
https://www.linkedin.com/in/alexanderklaus/  

Contact Form

We are looking forward to engage with you and your company.
Lets find out together, how B2BDemandgen.eu can help you on your specific B2B Marketing project.

Contact

Phone

+49 170 560 9674

Email

info@b2bdemandgen.eu

WhatsApp QR Code

  

Address

Buchwaldstraße 17a
60385 Frankfurt/Main 
Germany